Is Facebook Organic Reach Dead?

Have you noticed your Facebook organic reach is down recently? Are you finding that only a fraction of your fans seeing posts without the use of ads?

If you haven’t noticed your Facebook organic reach dropping like a lead balloon, you either haven’t been paying attention or are one of the lucky few that may have some more time. On the EducateInspireChange.Org Facebook page our organic reach has declined to less than 2%. 

Here are some excerpts taken directly from Facebook’s own words:

” Your brand can fully benefit from having fans when most of your ads show social context, which increases advertising effectiveness and efficiency.”

“We expect organic distribution of an individual page’s posts to gradually decline over time as we continually work to make sure people have a meaningful experience on the site.”

“We’re getting to a place where because more people are sharing more things, the best way to get your stuff seen if you’re a business is to pay for it.”

Translation: Screw you, pay for ads.

Whether or not you decide to continue with Facebook marketing or not, this revelation is bound to drastically change how many businesses approach social media marketing. Before you lose all hope, we’re going to show you what some experts and page admins are saying as well as a couple alternative options to pursue.

Businesses & Public Figures Begin Backlash

If you need any evidence that this concern is real, you don’t have to look far to find pages that are being rather vocal about the changes.

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The Social Media Hat

Marketing Consultant · 1,297 Likes

Has Facebook Officially Jumped the Shark?

According to a report released by AdAge, Facebook has admitted to showing less and less of a business Page's posts to their fans and followers. Why? To encourage businesses to spend more money on promoted posts.

Facebook is forcing businesses to pay to play.

I've personally seen my post reach fall from a measly 8% down to a laughable 4%. Just 4% of the people who have actually liked my Page see my status updates. Oh, but Facebook is happy to take my money to supposedly allow more people to see those posts.

Anyone else have a problem with this?

When I can use Twitter and Google+ to reach more people and drive more conversation and engagement, why would I continue to use Facebook? Why would I pay Facebook for the "privilege?"

So Facebook won't see a dime from in 2014, and here's why:http://www.thesocialmediahat.com/article/why-you-should-opt-out-facebook-advertising

What about you? Are you having success on Facebook? Are you willing to spend more next year to get your message heard?

Thanks, and have a great weekend!

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The Internet Browser The NSA Doesn’t Want You To Use

There’s a free method of searching the Internet that’s so anonymous and secure the National Security Agency wants to destroy it. It’s called TOR or the Onion Router, and documents obtained by The Guardian indicate that both the NSA and its British partner GCHQ have been unable to crack TOR.

An NSA analyst described TOR as the “king of high-secure, low latency internet anonymity.”

So what is TOR and how can you use it? Basically, TOR is a network that bounces your searches and communications all over the Internet via several different computers making them hard to track. You access TOR using a special browser or an app.

The NSA has had such a hard time trying to crack TOR that it actually created a top secret presentation called TOR Stinks. TOR Stinks was among the documents leaked by Edward Snowden to the Guardian. Its author wrote: “We will never be able to de-anonymyze all TOR users all the time.” That means the NSA will never be able to identify all TOR users.

How TOR works

The most interesting thing about TOR is that it was developed by the US government, specifically the State Department and the Defense Department. The idea was to create a secret and secure means of communication for spies and dissidents.

John Eidsmoe rights the faulty historical record and brings us back to the roots that made America great . . .

TOR works by creating an encrypted packet of Internet traffic that is bounced through a number of nodes or servers. TOR users use a special Firefox web browser that sends all of the traffic through the TOR network. This is hard to track because it isn’t moving through normal channels.

A TOR user in Nebraska might have her Internet traffic routed through a node in Manitoba and another Node in Great Britain which would confuse a person trying to locate her. It isn’t perfect but it’s a pretty good way of covering your tracks online.

A good way to think of TOR is as another secret Internet inside the Internet. It’s currently used by spies, dissidents, journalists and special operations soldiers such as those in Delta Force. These are called Darknets and they’re often used by criminals as well as the government.

The NSA has made a number of efforts to crack TOR. It’s tried to insert malicious code into TOR’s browser bundle. The NSA had been using a hole in Firefox to infiltrate TOR but that’s recently been plugged.

How to use TOR

Using TOR is easy; just visit the TOR website. The site has several downloadable tools that can help protect your anonymity online. These include:

• A TOR Browser. There are different versions for Windows, Linux and Apple OSX.
• Orbot, a TOR app for Android devices
• Tails, an operating system preconfigured to use TOR
• Pluggable Transports so you can take TOR with you wherever you go
• A TOR cloud
• Tools for writing scripts and preconfiguring TOR

The TOR website is a great resource that provides connections to a wide variety of excellent tools for thwarting surveillance efforts. If you’re serious about anonymity online, it is the place to begin.

It appears there is an effective and low-cost method that enables the average person to avoid most surveillance. That method was created with our tax dollars, and another government agency is using our tax dollars in an attempt to destroy it. It is possible for average people to frustrate the NSA with TOR.

Source

10 Ways the NSA Spies on You

Careful what you search for, because somebody is always watching, find out more in 10 ways the NSA spies on you.

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Mainstream Media Corruption EXPOSED!

CIA Funding and Manipulation of the U.S. News Media Operation Mockingbird was a secret Central Intelligence Agency campaign to influence domestic and foreign media beginning in the 1950s. 

According to the Congress report published in 1976: 

“The CIA currently maintains a network of several hundred foreign individuals around the world who provide intelligence for the CIA and at times attempt to influence opinion through the use of covert propaganda. These individuals provide the CIA with direct access to a large number of newspapers and periodicals, scores of press services and news agencies, radio and television stations, commercial book publishers, and other foreign media outlets.” 

“Whoever controls the media, controls the mind.” -Jim Morrison 

“If you are not careful, the newspapers will have you hating the people who are being oppressed and loving the people who are doing the oppressing.” -Malcolm X 

Did you know that just six media companies control 90% of what we read, watch, and listen to — including news, radio, and movies. According to Frugal Dad infographic from 2011, the Big Six are GE, News Corporation, Disney, Viacom, Time Warner and CBS. In other words, it might seem like the media offers a wide variety of choices to consumers, but media consolidation over the years has actually given way to an illusion of choice. 

Mainstream Media Corruption exposed: For the year of 2011, the four owners of CNN, FOX, and NBC have spent $44,246,979 dollars on lobbying... shift your awareness! 

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